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AutoMobile Accessories Business Plan Essay

AutoMobile Accessories is a new China retailing company, which will offer the quality, affordable car accessory products and relative services to the Chinese private car owners. AutoMobile Accessories will grow rapidly and will become the Chinese national premier brand for car accessories retailing. The market AutoMobile Accessories will be participating in an exciting, rapidly growing market. The China’s private car consumption market has been increasing fleetly, but the relative car services and accessories industry does not develop consistently.

So the current market situation gives us a unique opportunity to enter into the car accessories retailing and service providing market. The organization AutoMobile Accessories is founded on the idea that provide Products, Services AutoMobile Accessories will sell wide rage of car accessory products to the customers, e. g. audio, multimedia systems; security and safety products; interior and exterior styling products; cleaning and body repair products; and so on. Services include products installing, after-sale services, products warranty, etc.

In general, AutoMobile Accessories’ aim is assisting its customers in selecting the best car accessory products and services at the price that meets or exceeds their expectation. Finance Automobile Accessories will be profitable from month one. Margins are forecasted to be at over 31%. Year one

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sales will reach  7,000,000, and the growth rate for the first 3 year will be forecasted as 200%. The gross profit will reach  2,200,000, the growth rate for first 3 years will also be forecasted as 200%. The net profit will be  1,120,000, the growth rate for first 3 years will be over 210%. 2. 0 Company Summary

AutoMobile Accessories is a new retailing company, which upon commencement of operations will offer the private car owners with quality, affordable automobile accessory products and relative services. Company Ownership AutoMobile Accessories is a China private limited company, owned entirely by its founders, Chao Jiang and Ke Kang. Each will have 50% shares of the company capital. 2. 2 Start-up Summary Our start-up capital is 2,000,000 (equal to 133,400 at the exchange rate of  15/). The business will be initiated entirely by initial investment from 2 partners to a total amount of 2,000,000.

And the start-up costs are listed on the following page. Major costs include  200,000 for rent,30,000 for computer hardware, software and setup support;  2,000 for telephone systems,  30,000 for office equipment and furniture, 50,000 for parts shelving and other warehouse equipment,  150,000 for leasehold improvements and decals, and 80,000 for 2 company vehicles. (All the costs above are basing on the Beijing China market prices and indicate the total costs required for 2 retail outlets. ) (The detailed start-up financial statement and report could refer to section 8.3 start-up financial statement. )

The expected inventory turn over period will be 3 months, so the company will start out business with about 3 months’ inventory on hand. This means the majority of company assets will consist of inventory and the starting cash balance will not be significant. The projected Profit and Loss account, Cash flow and Balance sheet will be provided in the later section of the plan. It is important to notice that there will be no any debts and interest expenses shown. However, we have projected a sufficient amount of cash for service any debts might incur during the real-life business operation.

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