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B. Comm.- Ch. 6

The organization of business messages should be organized based on
a prediction of the receiver’s reaction to the main idea
Which of the following is NOT an advantage of the deductive sequence approach for a good-news message?
The organization is persuasive and calls for action
The steps for the deductive sequence approach for a good-news message are
begin with the main idea, provide details and explanation, and end on a future-oriented closing thought
Which of the following is recommended advice when writing an appreciation message?
Consider sending a copy of the appreciation message to the individual’s supervisor.
Persuasive requests differ from routine requests in that
persuasive arguments need to be presented at the beginning of the message
In writing a routine claim,
the message should begin with a request for action
Which of the following requires an individualized acknowledgment message?
– Initial order from a customer
– Custom order
– Delayed order
A procedural message may be ineffective if it
is not pilot tested by colleagues and other employees.
You have been asked to provide a credit reference for a customer. Which of the following will be part of your written response?
a general statement about the client’s credit history, followed by supporting details
When writing complex procedures that should be completed in a particular order, which method is BEST?
Prepare a flowchart.

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