Business Research Ethics
Ethics are norms or standards of behavior that guide moral choices about our behavior and our relationships with others. Unethical business research Is not a subject that most people think about; however it is a serious problem within the business world. In research, the goal of ethics is to ensure that no one is harmed of suffers adverse consequences from research actively. The recognition of ethics as a problem for economic organizations is repeatedly revealed in surveys.
Despite an Increase In awareness of formal ethics programs and the presence of written ethical codes of conduct (83 percent). One survey reports that although 52 percent of the IS. S_ workers claim to have observed at least one type of ethical misconduct, only 55 percent of those observing misconduct reported the violation. Such lack of action raises questions about the effectiveness of codes of conduct and reporting systems (Cooper and Schneider 2011). Brayer is a pharmaceutical company founded in Germany in 1863.
Today, It is still headquartered in Germany and is well known for its brand of aspirin. The company s the maker of the fairly new birth control pills called Yakima, Hazy, and Cochlea. The company performed studies where the researchers found that
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Therefore, whenever a woman used the product, she was not aware of the risk. As a result of Brayer not disclosing the threat of troublesomeness, several suits were filed by the women who took the drug. At least one died of complications of troublesomeness. Michelle Pilferer, who was taking Hazy to treat her acne, died in 2010. An autopsy report showed that Michelle died from cardiac arrest triggered by a pulmonary embolism, which is a blood clot In the lungs. Though Brayer did not admit to withholding results, it has paid out 1. Billion in claims by over six thousands plaintiffs (Tradeoff, 2013). Though Buyers unethical behavior has had a negative impact on the company and the sales of Hazy dropped, they are still a respected company. Sales of their other products were not affected by the birth control incident which implies that the company has some pretty loyal customers. Those Individuals who were directly harmed by Buyers behavior and society as a whole will probably never completely trust the company and will always think twice before buying their products. Unethical behavior related to research can be avoided if companies will have safeguards in place. First of all there should be a code of ethics that researchers are required to follow. Upper management and those holding Important positions within company must embody what the company stands for and conduct business in a accountability must also be stressed when conducting research. Fraud and unethical behavior is less likely to happen in an environment where people are held accountable. Even with all of these things in place, unethical behavior of one or more employee can still take place.
When this happens, companies must resolve to deal with the matter swiftly by removing the employee, admitting the incident, and correcting the situation to the best of their ability. As in most areas in business, unethical behavior in research will always be an sue. However, companies should have procedures in place that will minimize this sort of activity. Pharmaceutical companies especially need to safeguard the public from unethical behavior because their products can seriously harm a person or even lead to death.
The family and friends of Michelle Pilferer will forever hold Brayer responsible for her death, which was tragic. Though Brayer never admitted any wrong doing, their image was tarnished and customers, even the loyal ones, will always associate them with the birth control incident. All research should be conducted in a responsible manner. The design of the research should be well-considered and research procedures should be carried out with care.