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Business Writing 211 Chapter 5

Which of the following is most likely to be true about excellent business writers?
They spend a significant amount of time in reviewing their work.
The inductive approach to writing a business argument
allows one to provide the supporting reasons first before the primary message.
Which of the following is most likely to be included in the drafting stage of writing an effective business message?
Making the message easy to read.
Analyzing a business problem typically involves
uncovering relevant facts.
To build well-reasoned business positions, one should
avoid faulty cause/effect claims.
Terence works as a software developer and is very particular about maintaining the quality of his work. He has set a very high standard for himself as well as those working under him. Terence’s high ideals are referred to as
values
Typically, in the context of developing effective business messages, priorities of the targeted audience
tend to shift more often than values.
To break out of the reputation of an inexperienced newcomer you should
ask your boss for ideas about improving your professional reputation.
While analyzing the advantages of introducing orientation programs for new employees, Carter learns that these programs can make new employees more comfortable in their jobs and thus help them to focus on their jobs. This in turn increases employee efficiency and reduces the likelihood that they will quit their jobs. In view of this information, identify the statement that best illustrates exaggeration of facts.
Orientation programs eliminate the likelihood of new employees quitting their jobs.
Which of the following is most likely to be true regarding slanting facts?
It lowers the credibility of a business message.
The deductive approach is also known as the _____ approach.
Direct
In all business messages, communicators should ideally aim at
projecting concern for others.
At the U.S. division of Bluebell Inc. the productivity of the employees was going down. Kinsey, the branch manager conducts a thorough research and learns that most of the employees were involved in social loafing. While preparing the report on his findings, Kinsey states his view in the primary message. Then he lays down the evidence supporting his argument and finally concludes with suggestions for solving the problem at hand. The message developed by Kinsey is based on the _____ approach.
deductive
Which of the following suggestions should be followed to build a well-reasoned business position?
Avoid using weak analogies.
In the course of creating an effective business message, excellent business thinkers are most likely to:
identify and articulate key questions and problems.
Which of the following is most likely to contribute toward lowering a person’s credibility?
Exaggeration of facts
Which of the following should ideally be one of the goals of a business communicator?
To express the message in a way that respects others
_____ are statements that can be relied on with a fair amount of certainty and can be observed objectively.
Facts
While preparing a report, Daniel places the supporting reasons before the primary message. This report is based on the _____ approach.
inductive

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