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Marketing Bootcamp

7 Ways a Plus-Size Model and CEO Turns Followers Into Sales Essay

Model and entrepreneur launched her swimwear company  a year ago with the hopes to create clothing that empowers and boosts the confidence of women of all sizes. Oh, and also …

These Are the Best Times to Post on Social Media Essay

Social media plays a valuable role in , sales, and more. That’s why it’s vital for your company to keep up with new social media …

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How to Make Your Instagram Account Impressive Essay

Did you know that Instagram has more than 500 million monthly active users? Wow! No wonder the question I get asked most often is, on …

4 Social-Media Mistakes Your Business Can’t Afford to Make Essay

Social media marketing is something you need to be doing. It’s too effective when it comes to growing your business to ignore it. As more …

5 Key Ways to Make Your Product More Useful or More Appealing to Customers Essay

The following excerpt is from Richard Koch and Greg Lockwood’s book . Buy it now from | | There are five ways to make a …

How 3 Clever Restaurateurs Turned McDonald’s Into a Price-Simplifying Worldwide Phenomenon Essay

The following excerpt is from Richard Koch and Greg Lockwood’s book . Buy it now from | | One day in 1954, a fifty-two-year-old man …

3 Ways to Redesign Your Product and Spark a Price Revolution Essay

The following excerpt is from Richard Koch and Greg Lockwood’s book . Buy it now from  | |  With price-simplifying, price is the strategy. Everything else is tactics …

6 Marketing Collaboration Tips From the Experts Essay

Marketing is becoming more multi-faceted than any other department in a business, and no one knows this better than marketing executives who manage these teams. …

Want to Make 6 Figures From Your Amazon FBA Business? Here’s How. Essay

If you want to grow your business to six figures, it must be scalable, regardless of the business model. The advantage of a Fulfillment by Amazon (FBA) …

How Amazon’s Recent Changes Could Affect Your Business Essay

In online business, building on someone else’s platform always comes with some risks. This topic is often discussed in entrepreneurial circles, but it’s not something …

4 Ways to Reach Customers with Coupons in a Digital Age Essay

Everyone loves a deal. Realizing this, businesses have long used print-based discount offers such as coupons in newspapers to sell products. But, as consumers have increasingly …

25 Fantastic Examples of Brands Using Instagram Essay

With more than, Instagram has grown into a social network that businesses need to pay attention to. It’s more than just a photo-sharing site — it’s …

Lessons Outdoor Ad Media Needs to Learn from Mobile’s Woes Essay

Why do advertisers spend millions of dollars on TV ads during the Super Bowl every year? Sure, it’s the most watched event on TV, but …

10 Mistakes Content Marketers Make Essay

Content marketing is big business these days. It’s a huge element of online marketing and has become a favored lead generation tactic for many businesses, …

3 Ways to Incorporate Key Stakeholders Into Your Podcasts (and Benefit From It) Essay

Podcasts nurture leads, meaning they nurture revenue — especially when it comes to younger audiences. When Peter Jukes, creator of the podcast , asked a lecture hall full …

10 Online Marketers to Follow for Inspiration and Growth Essay

No matter how seasoned you are in the world of online marketing, it’s always smart to surround yourself with other pros. The good news is …

8 Tips for Producing Advertising That Sells Essay

The following excerpt is from Craig Simpson and Brian Kurtz’s book . Buy it now from  |  |  In 1983, advertising legend David Ogilvy wrote about his experiences …

17 Tips for Increasing the Selling Power of Your Ad Copy Essay

The following excerpt is from Craig Simpson and Brian Kurtz’s book . Buy it now from  |  |  Whether you’re doing the writing yourself or you’ve decided to …

11 Ways to Write Powerful Ad Headlines Essay

The following excerpt is from Craig Simpson and Brian Kurtz’s book . Buy it now from  |  |  Now it’s time to look at what ad expert Eugene …

3 Ways for Startups to Master the Art of Emailing Essay

Chances are, your business needs something: more clients, members, customers, partners or publicity.: Whether you have an in-house team or hire a marketing company, you’ll …

14 Easy Ways Authors Can Promote Their Books Essay

In the book world what works today can be considered old news tomorrow and won’t work because ‘everybody’ is doing it. Some tactics continue to …

5 Reasons to Host Your Own Event Essay

Back to the solo round today on ! As promised, I’m recapping the first ever Summit of Greatness. But I didn’t just want to tell you …

5 Steps to Stay Out of the Spam Folder Essay

As the mobile market expands, so does the way we communicate. While texting and chatting apps like Skype and and WhatsApp have proven extremely popular, email is …

Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup Essay

So you are launching a new enterprise communication tool (Slack) carshare platform (Uber) or location based dating app (Tinder). Great. With roughly , unless you …

3 Strategies to Make Your Product the Best Before It Comes out of the Shadows Essay

Founders are notoriously secretive folks, often believing they must keep their ideas under wraps lest some other entrepreneur nab their golden goose. But having your …

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