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Marketing Bootcamp

5 Ways Best-selling Entrepreneurs Market Their Books

As an entrepreneur, self-publishing a book can be a great way for you to and share your ideas with a potentially unlimited number of people. …

How to Run a Victory Lap That Amplifies Your Media Coverage

Sports stars are not known for being modest winners. From bus-top trophy parades, back flips, cartwheels and laps of victory, when they come out trumps, …

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5 Ways Your Old Blogs Can Generate New Leads

You’ve probably invested a lot of time and money into your blog. Perhaps you’ve hired freelancers to contribute content, or you’ve spent hours pouring over analytics …

LinkedIn Is Still the Key to Generating Business Leads

After the initial buzz, interest in LinkedIn leveled out. And then last February, its stock price actually took a plunge to a . That was more than a …

10 Conferences You Should Attend As A Business Owner

What’s the most important investment you can make as an entrepreneur? An investment in you. And that willingess to grow and learn is something that …

Snapchat Will Sell Its Spectacles Camera Glasses Through Pop-Up Vending Machines

Snapchat parent company Snap Inc. has revealed how it will sell its camera-equipped, $130 Spectacles glasses: through pop-up vending machines called Snapbots that appear in "surprising" locations …

Does Your Small Business Really Need a Marketing Plan?

There's no use in denying it — marketing is a critical component of a small business' success. The challenge is that so many small business owners …

The Do’s and Don’ts of an Effective Referral-Marketing Program

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Use Your Marketing Data to Fuel Your Ascent to Thought Leadership

Good marketers collect a lot of data. From activity on your website to feedback from current clients to industry trends, your marketing team gathers a …

3 Ways to Use the Power of Persuasion in Your Marketing

To fully understand what persuasion is, it helps to begin with what it is not. Derek Rucker is a professor of marketing at Northwestern's Kellogg …

How Storytelling Helps Business Connect With Customers and Drive Growth

When you tell a story, three things happen in your brain — your memories are triggered, the emotions associated with those memories are triggered and you want …

4 Ways Travel Brands Should Use Instagram to Connect With Millennials

With millennials setting aside an estimated for travel during 2015, they’re an increasingly valuable customer base for airlines, hotels, and other travel brands. Marketers clearly …

10 High-Profile Brand Partnerships That Struck Gold

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How to Turn Your Leads Into Profitable Relationships

We are live streaming the Entrepreneur 360™ Conference. Enjoy main-stage presentations, panel discussions and more.

Hiring a Professional Photographer? Consider These 3 Things First.

We are live streaming the Entrepreneur 360™ Conference. Enjoy main-stage presentations, panel discussions and more.

7 ‘To-Do’s’ for Your Trade-Show Checklist

Attending and exhibiting industry trade shows can be a great way to build your network and stay up to date on what's trending. As a …

Customer Care Is Your Best Marketing Strategy

“Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to …

Want to Learn More About Marketing? Check Out These 43 Websites.

Whether you want to learn more about A/B testing, conversion rate optimization, content marketing or paid ads, there’s a wealth of marketing knowledge being shared …

The 5 Key Elements That Will Help You Sell Franchises

In , author and franchise consultant Mark Siebert delivers the ultimate how-to guide to employing one of the greatest growth strategies ever — franchising. Siebert shares …

How to Market Brick and Mortar to the Web

Far from causing the demise of brick and mortar, the web is enabling business owners to keep their fingers on the pulse of their customer bases, …

The 4 Essential Elements of a Franchise Marketing Plan

In , author and franchise consultant Mark Siebert delivers the ultimate how-to guide to employing one of the greatest growth strategies ever — franchising. Siebert shares …

5 Tips to Get Your Product or Service Noticed

A wise man once observed, “In business there are only two things that matter. These are reality and perception. However, reality only matters to the …

Don’t Copy Tips and Tricks. Be Valuable and Remarkable.

We are live streaming the Entrepreneur 360™ Conference. Enjoy main-stage presentations, panel discussions and more.

4 Ways a ‘Data-Driven’ Approach Anticipates Buyer Behavior

The ability to collect data, analyze it and make decisions has transformed how marketers do their jobs. Marketing used to be an educated guessing game based …

11 Marketing Tools Worth Trying in 2016

Every individual, small business and large enterprise will not only create content and engage on social media in 2016, but seek new ways to cut through the noise …

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