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Chapter 1 IS 201

1. What is a standardized set of activities that accomplishes a specific task, such as processing a customer’s order?

Transaction
Business process
Expense
Marketing

Business Process
2. What is calculated by dividing the firm’s sales by the total market sales for the entire industry?

Break-even point
IRR
Market share
Income statement

Market Share
3. Which of the following statements is true?

IT equals business innovation
IT enables business success and innovation
IT represents business success and innovation
IT equals business success

It enables business success and innovation
What analyzes the transactional information of the business so the owners and investors can make sound economic decisions?

Bookkeeping
Financial Accounting
Managerial Accounting
Accounting

Accounting
5. What is information technology?

The function that plans for, develops, implements, and maintains IT hardware, software, and the portfolio of applications that people use to support the goals of an organization
The function of selling a good or service that focuses on increasing customer sales, which increases company revenues
A discipline that includes the methods, tasks, and techniques organizations use to produce goods and services
A field concerned with the use of technology in managing and processing information

A field concerned with the use of technology in managing and processing information
6. Which of the following is not accomplished by human resources management?

Employee training
Employee recruitment
Employee appraisals
Employee vacation scheduling

Employee vacation scheduling
7. What did Thomas Friedman believe happened to the world because of the unplanned cascade of technological and social shifts?

The world became flat
The world became bigger
The world became more sophisticated
The world became larger

The world became flat
8. Which of the following is NOT one of Thomas Friedman’s ten forces that flattened the world (Friedman 2005)?

Fall of the Berlin wall
Netscape IPO
Wireless
Microsoft IPO

Microsoft IPO
9. Almost all organizations today have an internal IT department, often called Information Technology (IT), Information Systems (IS), or Management Information Systems (MIS).

True
False

True
10. What can IT enable an organization to accomplish?

Improve productivity
Reduce costs
Generate growth
All of these

All of these
11. Which of the following is not one of the four phases in the product life cycle?

Introduction
Decline
Place
Growth

Place
12. What is the division of a market into similar groups of customers?

Market mix
Market communications
Market segmentation
Market management

Market segmentation
13. Which of the following is not a part of the marketing mix?

Price
Product
Point
Promotion

Point
Which of the following represents the order of priority for the three primary organizational key resources?

Information, information technology, people
Information technology, people, information
Information, people, information technology
People, information, information technology

People, information, information technolog
15. What is data that has been converted into meaningful and useful context?

All of these
Information
Information technology
Information systems

Information
16. Why do students need to study information technology?

Information technology is found in only a few businesses.
Information technology is rarely discussed in business magazines.
Information technology is everywhere in business.
Information technology is rarely used in organizations.

Information technology is everywhere in business.
17. What is the function of the marketing department?

To promote the sale of goods or services and support the sales department by creating promotions that help sell the company’s products
To deal with the strategic financial issues associated with increasing the value of the business while observing applicable laws and social responsibilities
To implement the policies, plans, and procedures for the effective management of employees
To sell a good or service and focus on increasing customer sales, which increases company revenues

To promote the sale of goods or services and support the sales department by creating promotions that help sell the company’s products
18. What are raw facts that describe the characteristics of an event?

Information technology
Data
Information
All of these

Data
19. Which of the following represents the relationship between functional areas in a business?

Interdependent
Independent
Autonomous
Self-sufficient

Interdependent
20. What is the function of the sales department?

To deal with the strategic financial issues associated with increasing the value of the business while observing applicable laws and social responsibilities
To implement the policies, plans, and procedures for the effective management of employees
To sell a good or service and focus on increasing customer sales, which increases company revenues
To promote the sale of goods or services and support the sales department by creating promotions that help sell the company’s products

To sell a good or service and focus on increasing customer sales, which increases company revenues

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