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Company Profile Essay

Business-wise, this policy move by Wal-Mart to hug diversity in its workforce is a good, deft company maneuver to erase its bad image of being notoriously known for its stinginess in giving not enough wage to its employees. The diversification in the choice of who should be hired by the company has a sure effect of gaining back the respect and its lost reputation from the local residents and governments.

Since the demographic make-up of United States is one multi-cultural dimension, this policy is like hitting two birds with one stone. Wal-Mart Store may now become closer to the people and citizens of the country and at the same time this will earn the company loyalty from the people thus surviving the intense competition in the industry. Recommendations The alternatives presented above are solutions to the problems of Wal-Mart at its home-base market United States.

Yet, since the name of the game right now is of globalization and limitless operational expansion, there is one glaring opportunity being given and presented to the company for it to maintain the status quo of lording it over over its rivals in the industry. This is of course the allure of expanding globally. Though the company

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has already several countries under its belt where it operates successfully, there are still many countries out there that is promises a lucrative profits and revenue for a giant company such as Wal-Mart. One of these countries is China.

Since China has opened its market several years ago, many and a lot of them are major multinational companies are swarming the country just to exploit the huge consumer market that the country has to offer. As mentioned above, Carrefour has able to internationally penetrate the retailing industry of China and right now this rival of Wal-Mart is enjoying being a second placer in the race towards retail domination in the world; the company of Wal-Mart can snatch this success of Carrefour by building a solid business investment in such lucrative countries like China.

What Wal-Mart needs to do is to form team which is well-adept in international business negotiations so that every global venture made by the company can create a positive result. Right now, it is not only China that offers an alluring international business venture for every giant player in any industry around the world. There is also the country of Russia for that matter that present a huge market and public to the merchandise of Wal-Mart.


“Datamonitor,” (October, 2007). Wal-Mart Store Inc: Company Profile. Retrieved April 1, 2008 from http://web. ebscohost. com. ezlibproxy. unisa. edu. au/bsi/pdf? vid=7&hid=7&sid=761665bd-430b-4e9e-a4af-0e48bb421fde%40sessionmgr8 “Diversity,” (n. d. ). Diversity. Walmartstores. Retrieved April 1, 2008 from http://walmartstores. com/GlobalWMStoresWeb/navigate. do? catg=518 Rugman, A. M. , Dosset, A. (2005). Wal-Mart and Carrefour as Home Region Multinationals. European Retail Digest. 48, 61-65

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