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Devry Event Management Course Project Essay

Appendix * Landed Line-up * Landed Vendor Survey * Landed Flyer Executive Summary I came into this scene when I went to reeve called “Awakening” in 2008. After I attended this rave with some friends I decided I wanted to experience more of the rave scene and so I did. This so called rave scene has its own culture and community. When you become part of the scene you start to notice fellow raves start speaking about P. L. U. R. Which sounds like a mission statement. What it stands for is peace, love, unity, and respect.

When you go to raves you can tell raves follow this so called mission statement because they are friendly, giving, and helpful with whatever you need. Another thing I liked when I went to raves was when raves were switching kanji with other fellow raves. Kanji is a bracelet made out of beads. These bracelets are a symbol of unity between one another. I want to bring people from different states or worldwide to one specific event, as well as want everyone to be in harmony and worry free for the stay and to let them know there can be a place of peace,

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love, and unity while the rest of the world is in distress.

For that moment they could be mined free and get to know other people of different cultures and know there culture as well as become longtime friends wrought the event. My main goal is Just to bring as many people across the globe to one setting and have it be a memorable event for them as well as for myself. The Challenge I definitely believe that this plan will succeed, because it is already known for more than 60 years, but never has been worldwide where all different cultures put in a place to Just have fun and get to know one another on a different level.

It seems unrealistic, but in my mind it is set to become real because I believe in myself and others who are with me on this movement of unity. I am one voice, but I have others n my side that will work with to promote internationally as well as in the United States. There will be businesses that will help with donating finances for this cause, and people in the community that will help promote this event in regards to flyers, word of mouth, twitter, and Backbone. Technology these days, it seems unlimited with the contact and promotions that I get to make this happen.

Company Analysis LANDED is going to work hard to ensure that the atmosphere for a good time is set in place. Bring your own good vibes and remember to smile at a friend. Customer Analysis A rave is any gathering of people centered around listening to and dancing to electronic dance music, as played by a set of live Do’s. In today’s society a lot of people from the ages of 12-25 are in, dedicated, and trying to be part of the rave scene Competitor Analysis Minute Sf: This is a San Francisco based event producer.

Also all the visitors will be spending money on hotels, restaurant, parking lots and garages, which will increase the earned revenue for the community. This will also create Jobs for the community. Social Factors Keeping, Health, Happy and Hydrated: LANDED has collaborated with premier feet and medical organizations to ensure safety for all guests, security, police, fire and medical staff will be present for your safety at the event. Technological Factors A technological factor would be trying to keep up with all the new technologies such as computer software and electronics.

Goals I hope to achieve more knowledge on this research for this project, so I can bring people from different states or worldwide to one specific event. I want everyone to be in harmony and worry free for the stay and to let them know there can be a place of peace,

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love, and unity while the rest of the world is in distress. For that moment they could be mined free and get to know other people of different cultures and know there culture as well as become longtime friends through the event. My main goal is Just to bring as many people across the globe to one setting and have it be a memorable event for them as well as for myself.

SOOT Analysts Internal Forces I Strengths * Wear not concert producers, we are experienced creators * Encourage audience participation through interactive art * Full immerse state of the art production design * New adventures waiting to be explored I Weaknesses * High start-up costs * New event to owner and guest * Expensive marketing costs * Hiring and training of employees and volunteers I External Forces I Opportunities * Excellent and convenient location * Variety of vendors offering different services and products * Party buses will be provided for guest transportation * Guests will be issued cards (as tickets) for entry into the event I Threats * Bad weather * Expensive airfares and rooms and rates * Travel budgets * Competition with other events happening the same day I Welcome to LANDED…….. Over the course of the two day weekend which will begin in November 9th and 10th.

We will transform the Shoreline Amphitheater into a LANDED that will look like a dream called Candy Land, which at the event will have colorful themes and carnival like rides. We will have 250 theatrical performers, including fire twirlers, aerialists, dancers and stilt walkers. We will also be providing interactive environment amidst the four stages, along with state-of-the-art lighting and sound production and pyrotechnics display. People will witness the union of the world’s most renowned dance music talent with leading-edge production, which will rate an unparalleled experience of sight and sound. With all this, I am trying create a world for my guests so they can come prepared to dance, play, and let their imagination lead the way.

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