Innovative Capacity and Capability In the light of IS & IT
Motorola has always taken pride in being a leader in innovation in the Semiconductor industry. They continue to do so in their many labs in Austin, TX, Temple, AZ, Europe and China. The labs are forerunners in a various range of technology that are critical in order to achieve a true system-integration and the system-on-chip solution. This team works toward technology that is 3-15 years in the future. The research and development ends at Motorola’s final manufacturing technology centers located in various places around the world. These facilities are designed in order to effectively implement the new technologies in all manufacturing areas.
These manufacturing areas are responsible for the electronic packaging processes, materials, layouts, designs, and final tests of the product. (13) The following are examples that will show where Motorola is heading in the future and why they will continue to be an industry leader within their field. High-performance or the HiPerMOS is a technology that will create smaller geometries and higher performance chips that can be used in various ways. This technology is necessary for applications such as wireless, networking, transportation, and home networking markets.
Motorola is doing this, however, in the most unique fashion that will push then ahead of the current market. This is called the Crolles2 Alliance. The alliance is like none before located in Crolles, France and in partnership with STMicroelectrionics, and Phillips. This alliance was formed for a five year partnership which is dedicated to the innovation of the nanoelectronic and semiconductor manufacturing. This alliance was formed in order to take the benefit of expertise the corporation has and combine them so that they can move further faster in the innovation process. (7)
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