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Lamoiyan Corporation

Lamoiyan Corporation is the first Filipino company to succeed in penetrating the local toothpaste industry, long dominated by multinationals, with their own brand of toothpaste, Hapee. Since their formal inauguration in March, 1988, they were able to maintain a consistent quality standard on their toothpaste. Because of this, they have become patronized and loved by the Filipino nationwide.


They provide a variety of quality products for oral care, household, and personal care at an affordable cost.

Some of their brands include Hapee, Kutitap, and Gumtect toothpastes, Dazz dishwashing paste/liquid, and Licealiz for lice infestations.


They believe that businesses have the best opportunities to serve their communities. This is why take an active part in various activities that help promote health, education, and the environment. Through these efforts Lamoiyan Corporation hopes to contribute to the advancement and progress of the Filipino.


Lamoiyan Corporation is a 100% Filipino-owned Company with 25 years of manufacturing excellence.

At Lamoiyan Corporation, they are fueled by their corporate philosophy which is to make a difference for the glory of God. “The most important objective in business should be the desire to uplift the living standards of consumers by providing quality products that are cost efficient. And most of all, I do all these to make a difference for the glory of God. ” – Cecilio Kwok Pedro, President & CEO of Lamoiyan Corporation.


We exist to improve the quality of life by bringing essential products within the reach of the common people.


We aspire to have a Lamoiyan product in every home.


We achieve our mission and vision by living according to our corporate values. Social Responsibility. We make our presence a blessing to society. Pursuit of Excellence. We do things better than before and better than competitors. Integrity. We do things right. Respect for the Individual. We value individuality by treating each other with fairness. Teamwork. We reach collectively goals that we cannot reach separately. Also read narrative report for OJT business administration

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