logo image

Marketing Plan for Silent Hair Drier Essay

Customer Perception: How many times have you been woken up in the wee hours of the morning because your girlfriend/wife feels that this is the right time to dry her hair? This is a daily problem in households all over the world. Collaborating our innovation with latest technology, We at EX. have developed the solution, Our Very own BBC hair dryer. It is the MAC of hair dryers. Its stylish, effective, southing for your ears , gentle on your hair for daily use and easy to use.

This latest gadget is the need of the hour for every peaceful household. It has a 0% chance of becoming obsolete. We have conducted a market research on 1000 random customers and found that 98% of this survey group are willing to buy our hair dryer and are willing to pay more for it than the regular one. We plan to sell the product initially at a high price as we our sure to attract a huge customer base that will soon turn to loyal customers. We know that our product is new and the customer base would be worried about the durability and quality.

As an introductory offer we also provide a x

Need essay sample on "Marketing Plan for Silent Hair Drier"? We will write a custom essay sample specifically for you for only $ 13.90/page

months free replacement warranty no questions asked. We would face tough competition from the existing hair dryers from the market and hence we have added all the features so that the product appeals to the consumer. Communications We will leverage social media and word of mouth for the vast majority of our marketing using platforms such as Twitter, Faceable, Rework and Namespace. These platforms are widely used by the customers in our demographic market.

We will cake announcements via regular tweets and updates to our fan page on Faceable. Distribution Channels Reaching senior marketing executives is typically done through a variety of means. Since we have limited resources and need to manage our finances very effectively, we will focus on two: advertising and networking. The advertising will primarily be online via search engine ads so we can see the results within days instead of not knowing whether a print ad has any effect. Marketing Plan for Silent Hair Drier By Elizabeth. Ben]main. 12177

Can’t wait to take that assignment burden offyour shoulders?

Let us know what it is and we will show you how it can be done!
Sorry, but copying text is forbidden on this website. If you need this or any other sample, please register

Already on Businessays? Login here

No, thanks. I prefer suffering on my own
Sorry, but copying text is forbidden on this website. If you need this or any other sample register now and get a free access to all papers, carefully proofread and edited by our experts.
Sign in / Sign up
No, thanks. I prefer suffering on my own
Not quite the topic you need?
We would be happy to write it
Join and witness the magic
Service Open At All Times
Complete Buyer Protection
Plagiarism-Free Writing

Emily from Businessays

Hi there, would you like to get such a paper? How about receiving a customized one? Check it out https://goo.gl/chNgQy

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy