Pestel Analysis Example

Intercontinental Resort and Hotel are one of the group members in SIGH which represent itself as The world’s first truly international hotel brand, InterContinental Hotels ; Resorts has five star properties located in more than 60 countries with local insight that comes from over 60 years’ experiences. Each property offers its own distinctive style, from the heritage elegance to urban chic and resorts on tropical shores, making it an ideal brand for travelers with discerning tastes.

Nevertheless, InterContinental Hotels & Resort distinguish themselves by providing luxury hotel accommodation to each corner of the world. Moreover, InterContinental is the world’s first hotel brand to provide destination-specific concierge websites and videos and now offers access to inspiring recipes from around the world through the InterContinental Kitchen Cookbook pad app. After several years of expertise in hotel industrial, SIGH has accumulated many wards, which certainly prove themselves as one of the most excellent corporate.

InterContinental Bangkok is ideally located within the Orthogonal District and is close to Summit Road. A directly adjacent BITS sky train station allows fast travel throughout the city and to the Submarine Airport. Nearby are renowned medical facilities. Major shopping destinations such as Central World, Siam Paragon, MBA and Platinum abound