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Disney: A Global Media Organization

The inception of media makes the acquisition of pertinent information a lot easier. The trend in mass media is following the swift technological advancements that …

Social Media in Politics

When elections come around, there are a variety of candidates running in for office, however, when it comes to our democracy towards elections, there will …

11 Design Tips to Enhance Your Social Media Images

Humans are, by nature, very visual beings. In the brain itself, there are hundreds of millions of neurons devoted to visual processing, , as compared …

Video Marketing: la prioridad en social media

El contenido en video se ha convertido en el favorito de los usuarios en las redes sociales en todo mundo. No solamente porque generan más interacción …

9 Social Media Tips for Your Small Business

A strong social network can become an asset for any business. Social media offers every business the opportunity to strengthen relationships with their target audience, …

How to Run an Effective Social Media Employee Advocacy Program

Every smart entrepreneur knows that you need to use to effectively market your business and your brand. I realized that back in 2008, when I …

Digital and social media marketing

What is social media and digital marketing? Social Media is usually made up of websites and applications that allow people to communicate with each other. …

The 3 Types of Content You Should Stop Publishing Immediately

Stop. Do not pass go. Do not collect $200!  Related:  Instead, rethink your , and start collecting $2,000 instead. I have been in the content marketing and online …

5 Social Media Customer Service Stats You Must Know

There are many statistics floating around when it comes to social media, and with any time they continue to reflect the change to the evolution …

How to Get Social Media Influencers to Notice You

Marketing an online startup naturally includes a social media element, but if you don’t have key influencers on your side, growth isn’t going to happen …

8 Types of Updates You Should Be Sharing With Your Social Media Followers

Even if you’re organized enough to be working from an editorial calendar, you may still face moments of complete brain blockage where you can’t seem …

The role of Media in Society

Nowadays it is customary to call the information era, because today information is one of the most important values. And its creation and distribution are …

If You’re Building a Niche-Media Platform, You Don’t Have the Time to Read This

First, the good news: It’s never been easier to create a niche-media platform. And now, the bad: You've never faced more competition in your efforts …

5 Tips for Getting Media to ‘Swipe Right’ on Your Press Release

In many ways the rules of dating and interacting with the media aren’t all that different. When searching for love, or trying to get a …

Periscope y Snapchat: contenido inmediato, marketing interactivo

Desde hace algunos años se ha consolidado una moda a las redes sociales que será interesante de ver en los próximos meses: contenido audiovisual en …

6 Steps to Dominate a Competitor’s Social Media Marketing

If you’ve kept up on trends in the online marketing industry in the past decade, you’re aware of the value of social media marketing. Some …

5 Social Media Tools That Will Help You Reach Your Marketing Goals

Whether you’re a solo marketer, startup or multinational enterprise, you'll find it's nearly an insurmountable feat to manage your social media without the help of some …

How to Develop a Social Media-Crisis Strategy

It may be difficult to imagine that a comment on social media, or ad campaign, graphic, misquote or argument could cost your organization immeasurably in terms …

The Online Response to the Big Debate Reveals Just How Influential Social Media Is

If it feels like this election cycle has been more heavily covered, discussed and heated than any previous election, you aren’t alone in your sentiments. While …

6 Ways to Immediately Boost Your Self-Confidence

In turbulent times like these, it can be tough to be confident. But confidence can be your refuge. A strong, steadfast vessel that stays afloat …

This Is Why Social Media Analytics Are Essentially Worthless

Ever wonder why social media and blogging are so addictive? We love the feedback. The gratification that comes from knowing we actually did something right …

Choosing the Media and Strategies That Best Fit Your Brand

The following excerpt is from Karen Tiber Leland’s book . Buy it now from | | Putting together a media plan begins with getting the …

These Are the Best Times to Post on Social Media

Social media plays a valuable role in , sales, and more. That’s why it’s vital for your company to keep up with new social media …

15 Social Media Podcasts to Take Your Marketing Skills to the Next Level

What should you do if you want to at what you do? There’s probably a long list, with lots of options. One thing we’re particularly …

This Is How Social Media (Really) Works in the Trenches

Last year, my Instagram account blew up, to put it mildly. It grew from zero to 100,000 followers in less than six months. I attribute a …

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