Strategic planning is setting up long term goals and objectives which an organization wishes to achieve and coming up with a plan on how to achieve those goals in future It involves an assessment of an organization strength and opportunities which are he advantages which an organization is enjoying over its competitors while at the same time looking at it threats and weaknesses and also coming up with strategies of minimizing and eliminating them. This is important in ensuring that the organization develops an ability to reach the goals and objectives it has set for the future.
Operational plans are the decisions made b managers for the day to day running of the activities in the different functions in an organization. The operational plans are short term as they guide the organization functions in its daily operations. Provide information on how operational plans are defined and how strategic plans are defined Operational plans These are pans for an organization functions and their day to day operations.
An organization is composed of different function e. g. production department, marketing , sales, accounts department which carry out different functions but are all intertwined in working synergetic ally to work towards achieving a common goal. Operation
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Operational plans involve decision made by managers to solve the current issues as well as short term issues in an organization. Consideration is made of an organisation and its function and short term plans are made on how the organization can run smoothly. These short term plans guide the day to day activities going on in running an organiasation. The short term decisions are made by managers and departmental heads. Strategic planning This is a long term plans that envision the organizations future goals and objectives.
In strategic planning the organization determine its future goals and objectives which are long term and comes up with a plan of how the goals can be achieved in the long term future. A strategic plan can be set as a plan for what an organization wishes to achieve in the next 5 year. Hence it comes up with a plan which should be incorporated in the organization to help it in achieving its goals and objectives as stated by (Trewatha Newport 2003). This is the long range planning of what decisions an organization wishes to adopt for it also o determine which direction it wishes to take and where it wants to be in future.
In strategic planning environmental factors are considered in determining the character of the organization the direction it wishes to take as well as its purpose. Overall goals and objectives of an organization are determined, the mission and vision as well so that it is clearly known what the organization is doing and what it wishes to do for to it to reach its vision or to achieve its future long term goals. The outcome of the future performance I anticipated with consideration to what impact the future environmental factors can have on the set strategic plan.