Swot Analysis Jollibee Foods Corporation Essay
Analysis Jollied Foods Corporation -Tony Tan Contacting Strengths: – Jollied was a regional industry leader that had experienced professionals as chief executives of the organization. – Wide variety of products offered in diverse markets. – Delicious food, drinks and dessert. – Jollied has grown exponentially on all aspects on operation. – Superior menu line- up. -Creative marketing programs. Efficient manufacturing and logistics facilities. It is a stronghold of heritage and monument of Filipino victory. – They got a lot of branches. – 1 branch can reach foot P1744800. Popper day. Weakness: – Fast Food can cause obese. – Spend a lot of money compare self cooking. – The first name that comes to the mind of the people when someone asks about fast- food restaurant. – The existence of other competitors. – Lacked more effective marketing skills as growth revenues decreased.
Opportunities: – Being an agricultural country, full integration in sourcing raw materials could be done. -Became the first food service company to be listed in the Philippine Stock Exchange. -Acquired Greenwich Pizza in 1994. – Employees received extensive training so that they could learn the corporate values of integrity and humility. Threats: -The rivalry between Jollied and McDonald. –
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Opportunity for economic growth Rapid increase of opening new food chains Exploring the international market – helps advertise our country that we offer good food markets tourism and build awareness – increase sales of the company – strengthens GNP Offer nutritional items on the menu Possibility of creating a policy that will address the health and wellness concern Positive brand – promote an ambiance of being caring to customers The company continues to build its competitive advantage through learning and by appealing to a broader audience.