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The mission of an organization Essay

The mission of an organization presents a long-term idea of what that organization is striving to become in the future. The mission includes the basic thrust of the company, including its basic products, business, and markets. The mission provides a starting Point as to how the firm will deal with such issues as technological innovation, product quality, customer service, employee satisfaction and impact on socially responsible conduct.

According to the president of HBL, “our mission is to be recognized as the leading financial institution of Pakistan and a dynamic international bank in the emerging markets, providing our customers with a premium set of innovative products and services, and granting superior value to our stakeholders – shareholders, customers and employees”. The Habib Bank Group is a leader in Pakistan’s services industry. An extensive network of 1425 domestic branches – the largest in Pakistan – and 55 international branches has enabled HBL to provide comprehensive services that meet customer needs.

This has ensured thriving client relationships that form the backbone of the Bank’s operations. Today, HBL plays a central role in Pakistan’s financial and economic development. It has come a long way from its modest beginnings in Bombay in 1941 when it commenced operations

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with a fixed capital of 25,000 rupees. Impressed by its initial performance, Quaid-e-Azam Mohammed Ali Jinnah asked the Bank to move its operations to Karachi after the creation of Pakistan.

HBL established itself in the Quaid’s city in 1943 and became a symbol of pride and progress for the people of Pakistan. Habib Bank has been a pioneer in providing innovative banking services. These have included the installation of the first mainframe computer in Pakistan followed by the first ATM and more recently, internet banking facilities in all our 1425 domestic branches. The Bank’s towering presence in Pakistan’s financial and commercial life has remained unchanged over the decades.

The strength of its brand and image is symbolized by its prominent Head Office building that has dominated Karachi’s skyline for 35 years. We continue to build on our track record and in our quest for excellence we strive to meet the needs of both our customers and our employees. At Habib Bank we aim to ensure customer satisfaction by providing high quality banking services. This is made possible by the professionalism of our employees all of whom are provided with the requisite training and opportunities to enable them to realize their full potential.

Habib bank has played and is playing a very important role in public sector. After partition, the commercial banking activity was at its lowest ebb and the country was without a central bank of its own. At such a crucial juncture, Habib Bank in addition to its normal functions of a commercial bank performed the functions of the banker to the state. Immediately after partition, the first major association of Habib Bank with the government was the sponsoring of Pakistan Finance Corporation Ltd.

jointly with the central and provincial government for financing of cotton. Furthermore, the bank not only provided handsomely to their capital but also provided with technical advice. The bank also associated itself with large-scale projects such as Warsak Dam project, WAPDA. The development authority and KDA by providing finance and other facilities. Habib Bank was the first to open branches all over Pakistan in order to provide finance and other facilities to the business communities.

During the quarter century of its existence Habib Bank had taken the land in many new areas, which had been introduced for the first time in commercial banking sector in Pakistan. It was the first commercial bank to import the electronic machines that were in use in the leading banks of advanced countries. These machines have made it easier for the bank to cope with its expanding business and fast growing clientele. Another innovation introduced by Habib Bank is the evening banking services which has come as a relief to business men who contribute to handle cash long after the closing of normal banking hours.

The Habib Bank has also been the first in making available new facilities such as gift cheques, rupee traveler’s cheque, credit card system and short-term and long term schemes for small business men. For the benefit of investors it publishes weekly stock exchange price averages. It also issues a monthly publication by the name of Business News Service. It also brings out a house journey. ” we of Habib Bank” supports research data and facilities at its command. Habib Bank is fully geared to monitor the nation economy and play its due role in bringing prosperity to the economy.

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