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What Investors Look For When Evaluating Your Pitch: HRH Prince Khaled Bin Alwaleed Bin Talal Essay

When evaluating a pitch, here is what  looks for in your business model. Some of the  we featured look at early-stage and even ideation,  only consider large-scale models. At the core of the matter is that a pitch is a pitch, and you’ll notice that these  all mention a few essential points… like how much drive and motivation you and your co-founders have to make your business work. Does your enterprise have what (and who) it takes to secure funds?

“During a pitch I expect to hear more than I see… All the fancy graphics just distract from the business; I hate PowerPoint presentations. I’m looking for a few things.

1. HOW INVOLVED ARE THE FOUNDERS? I want to know if they are involved in the day-to-day operations or are they just handing things off to the CEO?

2. HOW MUCH RISK ARE THEY TAKING? Are they investing personally and how much?

3. HOW MUCH CAN I PERSONALLY CONTRIBUTE TO THE BUSINESS? Can I do any good, in terms of besides just being an investor and injecting capital; can I help them grow and expand to other countries?

4. HOW LONG HAVE THEY BEEN UP AND RUNNING? I’ll need to know where they are in their business- are they in the profit stage? And does the company have debt?

5. CAN THE BUSINESS SCALE?

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Who is their target market? Where do they want to expand?”

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